Here's a note that I received from Jeannette Samanen -
"Your strategy has made me #1 on the Philadelphia Life Coach google page, which has led to an interview on the local ABC evening news, an interview for a magazine article (good PR) and a growing number of coaching clients. I will always be grateful for your support and guidance."
Jeannette Samanen, Ph.D.
Of course, I LOVE receiving emails like this, because I LOVE seeing my students succeed. I had to find out what Jeannette was doing to make this happen.
I knew that Jeannette was a very dedicated coach, and that this success did not happen on it's own. Jeannette created a website, a newsletter (to keep in touch with her website visitors) and a blog. These are all ways of building relationships with potential clients, and helping them become familiar with her work.
But the final step and CRITICAL step was to drive traffic to her website using article marketing. You simply write an article in your niche and this service blasts the articles out all over the internet. If you want people to find you, you have to give them something to click on.
Using the internet, you are marketing to the world. These clients are finding Jeannette. She doesn't have to go look for them. Once the work is done, she can focus on what she does best - be a great coach.
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