Many people don't realize how important (and effective) email marketing is to build your EFT practice. According to some of the latest research in email marketing, over 70 percent of email marketers say the impact of it is increasing, not decreasing.
I know that there are a lot of other ways to build your practice, but let's consider the facts:
1. Potential clients are skeptical. These days, no one trusts anyone unless they know you.
2. Potential clients need to trust you before they will use your services.
3. Clients who use your services are likely to use your services again, and recommend you to others.
4. Most visitors to your website leave your site and NEVER return.
5. Potential clients who opt in to your email list are the MOST likely to come to a teleclass, join a
virtual group and/or hire you for coaching.
Here's what that means to you:
Your success as an online marketer depends on creating, growing, nurturing and building a relationship with the potential clients on your email list.
Here's what your email list will do for you:
1. Allow visitors to your website to develop trust in you. The best way to develop trust is to build
a relationship with your readers.
2. Have a built-in group of people who are interested in your services. You can offer them
valuable information, and keep them up to date on what you offer and how you can help them.
3. You can offer them your products and/or otherpeople's products.
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Want to offer Teleclasses?
Virtual groups? Group coaching?
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These programs are fun, and allow you to leverage your time. And they all depend on having a list of people to market to.
Now, a lot of people are hesitant to commit to a regular newsletter.
You might think it will be too much work, or it will be too hard to keep it up over time.
The good news is . . .
It doesn't have to be a lengthy newsletter -- it can be as easy as a brief monthly update or short "tips". An email newsletter is basically just an email sent to a group of subscribers.
There are easy ways to get content, so you don't even have to think up your own ideas. And it doesn't have to be hard!
It may seem like a big challenge now, but like most things, it seems hard until you learn how to do it.
And the learning curve on this is pretty doable.
PROFIT FROM YOUR NEWSLETTER (4-week teleclass) starts April 4th.
Go To: http://www.Profit-From-Your-Newsletter to register.
I couldn't agree with you more!
Posted by: Norman Hallett | May 22, 2007 at 12:19 PM
I would like to thank you for sending out such an informative newsletter! I highly recommend it to all, either the users of Add2it software or just any on-line marketer!
I would personally recommend this newsletter to all my customers, and I'm sure they would pass it on to others with high thumbs up!
Posted by: Chris | August 08, 2007 at 02:15 AM